Digitalapplejuice.com is primarily geared toward Mac users. We are a resource to other artists using a MAC; this is our intent and not a slight to PC users.

So it has been somewhat disheartening to know that our Alexa traffic rank has been fluctuating according to the number of PC users visiting our website. We know that the majority of our PC-using visitors read David Alison’s blog entries about switching from a PC to a Mac.  We know this by looking at our AW Stats for our domain. We also know that we have a steady, though not huge, stream of loyal Mac-using readers who drop by to see what’s new.

Alexa.com, which is the internet equivalent of the Broadcast Nielsen Ratings (another flawed data gathering system), has been collecting data from users who have the Alexa toolbar installed on their web browser. Since the "toolbar" was only available to Windows IE users, extrapolating information about MAC users would seem to be an impossible task, don’t ya think?

Until VERY recently, these MAC users have been ignored by Alexa.com. Why? Because their data gathering methodology has been to just ignored the existence of the MAC.

Finally this month, Alexa has released a toolbar widget for Firefox on Mac. We can finally have our surfing habits counted. Get it today.

Get The Alexa Sparky 1.2.1 Here:

https://addons.mozilla.org/en-US/firefox/addon/5362

You may get the following error message when trying to install, "Not a valid install package -207". This is a known bug for Firefox (more info). Try installing again if this happens.